Why book this course?

Recent research states that the process of modern negotiation can involve anything up to seven people, from key decision makers to finance to procurement. Successfully engaging with all of them means having a broad set of communication skills, and knowing when and how to say ‘no’.

The course covers the fundamentals of successful sales negotiations - when to negotiate, key principles behind the process and how to deal with tactics or power play. It also looks at negotiation 'types', learning to say 'no' and handling objections. Practical advice combines with theory and practice to create a powerful and productive day.

Who is the course for?

This course is ideal for salespeople or other negotiators looking to bolster their negotiation skills, either face to face or by telephone. 

You’ll gain techniques and expertise that will give you extra confidence in negotiations, allowing you to steer conversations and avoid confrontation.

What content will the course cover?

• What is negotiation  – understanding the fundamental principles

• The skills and techniques involved in professional negotiation

• Negotiation styles – what type of negotiator are you?

• The four stages of negotiation

• Identifying trading components

• The balance of power and maximising ‘neutral’

• Understanding how to communicate confidently and assertively

• Gaining the desired outcome to achieve sustainable results

• Action plan for success.

What will I get out of the training?

You’ll gain a better understanding of the skills needed to manage negotiations, whether it's a simple one-to-one discussion or a lengthy and complex process. We’ll teach you techniques to achieve greater balance in negotiations, creating high quality interactions that build relationships and support good business. By the end, you’ll have an arsenal of tools to achieve win-win outcomes, where everyone involved feels satisfied and valued.

At Kent Trainers, we’re proud to accommodate the needs of every type of business in our training. Our Sales Skills and Negotiation course provides ample opportunity for delegates to ask questions of their trainers and peers, and receive tailored advice. This provides everyone with a unique learning experience that better serves their needs, and adds value to their business.

What is the duration of this course?

This is a 1 day course.

The timings and format for our courses are as follows:

• Scheduled training courses held virtually

Unless specified, courses commence at 9:30am and finish at approximately 4:00pm.  The day is broken up into modules, both online and offline to ensure engagement and interaction.  We also ensure that there are plenty of comfort breaks throughout the day.

• Scheduled training courses held at one of our venues

Courses commences at 9:30am and finish at approximately 4:30pm.
On all our scheduled courses, a hot lunch is included, and refreshments are provided throughout the day.

• In-house & bespoke courses, held virtually or at a venue of your choice

For all in-house training courses, we will adapt the timings and format for the day around the needs of your team and business. Please contact us to discuss your requirements.